We love to tell our story – what we do, why we do it and the wins and challenges of our decade long journey. Here's some highlights of our features, that share background and insights into our business.

Woman holding a pink water bottle outdoors

Melbourne Insider AU

KeepCup Introduces Brand’s First Insulated Water Bottle

Read More

Four water bottles in different colors on a light blue background

BeanScene AU

KeepCup releases first insulated water bottle.

Read More

Two people standing side by side holding drinks against a plain background

7 You

Buzz-worthy skincare, a sell-out fashion collaboration and indulgent chocolate treats: The April launches to know

Read More

Stainless steel salad bowl with clear glass lid containing fresh mixed greens, held by hands outdoors with picnic setting

Melbourne Insider AU

KeepCup Launches Insulated Go Bowl for Meals On the Move

Read More

Four stainless steel reusable coffee cups with olive green lids arranged in a row on pink background

9 Product Review

The best commuter friendly coffee keep-cups

Read More

Glass water bottle with brown cork grip sleeve and red lid on tennis court beside racquet

Sitchu

Your Ultimate What’s On Guide to the Australian Open 2026

Read More

Reusable glass coffee cup with cork band and burgundy lid, eco-friendly travel mug on white background

Sydney Morning Herald

Wardrobe items for unpredictable weather

Read More

Two people sitting outdoors holding pastel pink and blue reusable coffee cups, perfect for daily use and travel

BeanScene AU

KeepCup launches Helix Cold Cup and new Commuter size.

Read More

Red bowl filled with freshly popped white popcorn against matching red background, with scattered kernels

News.com.au

12 best lunchboxes, meal prep containers to buy in 2026

Read More

Five volunteers in yellow hard hats and high-vis vests doing conservation work, standing behind stacked timber logs in bushland setting

1% for the Planet

Over the past few months, our UK team has volunteered with Epping Forest Heritage Trust and Hackney Foodbank, spending time where hands-on support really matters.

Read More

Woman wearing grey knit gloves holding stainless steel tumbler with straw and white lid on city street

Broadsheet UK

Cool Down: Iced Drinks in Winter Are a Concept to Get Behind

Read More

Two women laughing while holding reusable glass coffee cups with cork sleeves and green silicone bands against wooden background

The Goods

Founder interview: Abigail Forsyth on building KeepCup into a global reusable brand, exploring leadership, design, sustainability.

Read More

Woman in black blazer and blue jeans sitting on concrete steps outdoors, holding clear drink bottle with straw, smiling

News.com.au

KeepCup Co-founder Abigail Forsyth on the resurgence of reusables and creating a global brand.

Read more

Blue reusable coffee cup with silicone grip band being held by customer at cafe pastry display counter

Broadsheet AU

Why it’s time cafes charged customers for disposable coffee cups. 

Read more

Hand holding reusable glass coffee cup with cork band and blue lid against clear blue sky background

The Independent

11 best reusable coffee cups that aren’t adding to the landfill.

Read more

Woman in green patterned top displaying colourful KeepCup reusable coffee cups with Pantone colour swatches in modern office setting

Foundr Podcast

Leading a mission-driven business.

Read more

Woman holding black reusable water bottle with orange nail polish on city street

Man of Many

There’s now a KeepCup Bottle to match your coffee mug.

Read more

Yellow and green surfboard with fins on sandy beach beside black wetsuit and turquoise water bottle

We Are Explorers

Microadventure with KeepCup Helix.

Read more

More Articles

The Design Files

Inside KeepCup's 'Reusable Revolution + Impressively Sustainable HQ

Smart Company

It’s time Australia voted for a government that will take real action on climate.

One Wild Ride Podcast

Managing Director Abigail Forsyth on the business of behaviour change.

The Strategist - New York Magazine 

What yoga instructor Adriene Mishler can’t live without.

Collage of colourful reusable drink bottles and cups in various styles - glass, silicone and stainless steel options for sustainable hydration

KeepCup Assets

We appreciate support in raising awareness around reuse and sustainability. We've linked to some key assets that may be useful in your quest to promote KeepCup. 

Usage notes: KeepCup is our name and trademark, registered globally since 2019. Please use KeepCup in reference to our business and products and not a category reference.

download assets

Media Enquiries

Want to feature us or wish to request additional assets and imagery? Contact us and we'll get back to you as soon as possible.

get in touch